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Forget Valentine’s Day – the only love you need to share this February is for your tyres...
That’s the message from road safety charity TyreSafe which is urging all road users to check their tread at least once a month to avoid unnecessary disruption.

Regular tyre checks significantly reduce the risk of collisions and fines as well as helping to keep drivers, their passengers, and others safe.

TyreSafe Chair Stuart Lovatt said: “Tyres are the only contact point between a vehicle and the road, yet they’re often overlooked.

“Our ‘Love Your Tyres’ campaign is a playful but timely reminder for road users to give their tyres the attention they deserve.

“This February, show your tyres some love – it could save your life.”

A recent survey conducted in partnership with the RAC, revealed that only a third (33%) of drivers check their vehicle’s tyre tread at least once a month – the minimum recommendation by road safety experts.

With National Highways reporting more than 50,000 breakdowns on the UK’s A roads and motorways each year alone, appropriate tyre maintenance not only mitigates the risk of incidents causing injury, or worse, but also reduces the disruption and associated cost of unnecessary breakdowns.

This campaign encourages drivers to ‘ACT’ on tyre safety, focusing on three simple yet vital areas:

• Air Pressure: Highlighting the need to keep tyres adequately inflated to ensure optimal performance and fuel efficiency.

• Condition: Urging motorists to inspect their tyres regularly for any signs of damage, such as cuts, bulges, or other issues that might compromise safety.

• Tread: Stressing the importance of maintaining sufficient tread depth for effective grip and braking.

For more information visit: Promoting UK Tyre, Driver and Road Safety | TyreSafe